As more and more pay to play auctions are popping up, it is a question on all our minds.  Are these auctions with final bids anywhere from 10-90% off the retail values of the products a new trend?  Could Entertainment shopping be a dagger into the hearts of the traditional auction sites like ebay, or will they eventually fizzle out?  These are all questions that will be answered in the months to come.  Lack of innovation is often the downfall of some of the largest corporations in America, and Ebay has certainly not innovated in quite a long time.  Will it be their downfall as well?